LOGO Buchversand – Our History
In the beginning there was the idea!
Emil Maier, the bubbly son of a Swabian factory worker, worked visiting Church congregations with fitting congregational literature in 1965. He saw how expensive these were being offered to congregations for by numerous distributors.
Because of this, he decided to start his own company and sell literature and devotional objects to the congregations directly. Together with his wife, Ruth Maier, he intricately hand crafted the first concepts for LOGO’s books and booklets.
With his years of experience behind him, this was the moment when LOGO sprang into life.
1991–1995
1991
Together with his wife, Ruth, Emil Maier founds a mail order business out of the double garage of their family home. Congregations are so captivated by the low-priced offers that soon a small warehouse and office rooms need to be rented.
1995
The daughter of Ruth and Emil Maier, Bianka, takes charge of running the business. Always keenly alongside are her daughter Tamara and son Jean-Yves.
1996–2000
1996
In this anniversary year the first very popular novelties- and bargains catalogue are released.
1998
“Ja, ich bin in der Kirche” (“Yes, I’m at church”) an important publication from the LOGO-Team which calls upon people to remain with the Church.
1999
Ruth and Emil Maier retire from daily business at LOGO.
2001–2005
2001
10 Years of LOGO – In this anniversary year a free hotline is set up for customers.
2002
Exclusively from LOGO, the first Herrnhut Watchwords are released with works from the famous artist Beate Heinen. Our shop goes online.
2005
LOGO Active comes into being – a free service with a variety of impulses and ideas for Church and congregational work.
2006–2010
2006
LOGO – “Good and well-priced” for 15 years in the world of Christian ideas.
2008
In Spring of this year, the series “uplifting words” is released for the first time. The contents of these booklets follow in the footsteps of well-known personalities.
2010
The LOGO Team expands in its social commitments. More information can be found in the “lived faith” section.
2011–2015
2011
LOGO says “Thank You” for 20 years of trust. 20 years, full of ideas, inspirations and products for Church and congregational work.
2012
The range of products grows constantly and with it, the number of pages in the LOGO catalogue increases to a round 80 pages.
2013
In September the range of pocketbooks with a spring in their step “Best wishes” is released.
2015
This year we celebrated the 30th anniversary of the publishing company “Verlag an der Isenburg”.
2016–2020
2016
A sheep by the name of “Schnucki” becomes the LOGO mascot in connection with Psalm 23 for the 25th anniversary year. From this year on, we’re also on Facebook.
2017
was a successful year: We moved into an environmentally friendly, modern building and the shop also underwent some modern changes. Now, you have easy access to our free ideas and inspirations. As well as this, you’ll find us on Instagram and Pinterest now!
2019
Since the beginning of the year, LOGO has been publishing short, very entertaining explanatory videos together with Kalle Grundmann under the motto “„Theological with Kalle”.
2020
LOGO cares deeply about environmental protection. Thus, the Christian book distributor is committed in many ways to the preservation of creation – learn more about Green Church.
from 2021
2021
This year, LOGO is celebrating its 30th anniversary. In addition, the range of personalisable Christian gifts in the shop has been greatly expanded and the products of Credo, a brand of "Verlag an der Isenburg", have been integrated fully.
2022
Since the end of this year, the craft videos have once again been produced entirely in-house.
2023
The LOGO team organized a tree-planting campaign to reforest a bare area of forest nearby with 150 trees.
2024
Our new store goes online. In addition to a modern look, it offers an improved search function and practical filters, easier use on smartphones and tablets and even more free content.
